Website Analytics
How to Track Website Visitors
What tracking visitors actually involves, which numbers to start with, how to install a tracking script and the mistakes that make your data unreliable.
Real-time monitoring: who is on your site right now
Useful when you launch something and want to know, within minutes, whether it's working.
In development
The problem
Daily reports arrive too late for a launch
When you send a newsletter, publish a post or start a campaign, you want to know if people are arriving. Standard reports usually show yesterday's numbers, and by then the moment to react has passed.
What happens if it isn't solved
Problems go unnoticed in the hours that matter
A broken link in an e-mail, an ad pointing to the wrong page, a website that went offline in the middle of a promotion. Without a live view, these things are often discovered by a customer, not by you.
How WEBPilot helps
A live view for quick checks
The real-time view will show active visitors, the pages they are on and where they came from, updated continuously. It is made for quick checks rather than deep analysis: open it, confirm things are working, close it.
What you will see
Active visitors
How many people were on the site in the last few minutes.
Pages being viewed
Which pages are open right now.
Live sources
Whether visitors are coming from search, ads, e-mail or social networks.
Launch checks
Confirm that a newsletter or campaign is sending people to the right page.
Status: In development
Real-time monitoring is in development and depends on the tracking script, which will be released first.
Further reading
Website Optimization
Why Website Traffic Drops and How to Investigate It
A step-by-step method to investigate a traffic drop, starting with tracking problems and moving on to sources, pages, search changes and your own recent actions.
Marketing Strategies
How to Monitor Multiple Websites in One Dashboard
For agencies, freelancers and companies with several brands. How to organize monitoring across many websites without losing track of what changed on each one.
Be ready for your next launch
Create your account and register the websites you want to watch.